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PRecious Vietnam

PRecious Vietnam

Discover how ESG is not merely a choice but an essential evolution for Vietnamese businesses, with marketing as the bridge connecting ESG commitments to conscious consumers. Explore the crucial role of PR, marketing, and ethical communications in the evolving business landscape where sustainability is paramount.

ESG and PR: Building Trust and Driving Change in Vietnamese Business

Quynh Tram NGUYEN, Country General Director of Microsoft Vietnam, shares insights on leveraging AI for innovation and growth with Lars Voedisch, Founder and MD of PRecious Communications. Understand how AI is transforming Vietnam's marketing and communications landscape, enabling businesses to create personalised content, analyse data, target audiences with precision, and measure campaign effectiveness with unprecedented accuracy.

Innovate or Stagnate: Harnessing Marketing and Communication’s Value in the Age of AI

Explore the rise of hybrid work models, the significance of soft skills, and the role of AI in Vietnam. Learn how PR, marketing, and communications can help businesses attract and retain talent.

AI and Hybrid Work: Shaping the Future of Work in Vietnam through Effective Communications

Understand how effective communication strategies can help Vietnamese enterprises navigate challenges, adapt to changing trends, and bridge cultural divides for impactful international success.

Unleashing Vietnam’s Global Potential – PR and Marketing Tips to Expand Beyond Borders

Step into VNG's world, Vietnam's tech giant, as they go global and overcome geographical barriers. Understand the power of communication in connecting with diverse audiences while preserving gaming authenticity.

Lessons from VNG’s Success: Authentic Brand Integration in Vietnam’s Gaming Landscape

Marketing and PR Tips in Vietnam's Booming FMCG Landscape: Insights from Coca-Cola's Success

Marketing and PR Tips for Vietnam’s Booming FMCG Landscape: Insights from Coca-Cola’s Success