Thought Leadership

January 19, 2020
As year of the Rat, 2020 is considered to be the start of new beginnings and directions. Here is how you can renew your focus on PR and Marketing.

Get the Best Out of the Rat Year in 2020 for PR and Communications

As year of the Rat, 2020 is considered to be the start of new beginnings and directions. Here is how you can renew your focus on PR and Marketing.
January 9, 2020
Finding the right place for your internship chart the way in the field of public relations. Discover the exciting world of public relations and marketing.

Intern Diaries: Picking the Right Agency for Your First PR Internship

Finding the right place for your internship can chart the way in the field of public relations. Discover the exciting world of public relations and marketing.
December 24, 2019
Putting together several award applications made us reflect on what we value most and contributes to the success of PRecious Communications.

Three Things We Learnt from Bagging Fifteen Awards in 2019

Putting together several award applications made us reflect on what we value most and contributes to the success of PRecious Communications.
December 17, 2019
With effective public relations, a fintech company can emanate leadership, build trust and create a positive reputation.

Here’s Why Public Relations is the Secret Success Ingredient for Fintech Companies

With effective public relations, a fintech company can emanate leadership, build trust and create a positive reputation.
November 20, 2019
Here's how brand building using public relations can help your organisation get the right exposure and increase awareness among your target audience.

Strategies to Use Public Relations for Effective Brand Building

According to Enterprise Singapore, the number of startups in Singapore increased substantially from 2012 to 2016. In the technology sector alone, the number went up from […]
October 16, 2019
Is your Startup struggling to 'Get' Press? Here's how you can earn media attention and promote your startup through an effective public relations strategy.

Essential Tips for Effective Startup Public Relations Strategy

Is your Startup struggling to 'Get' Press? Here's how you can earn media attention and promote your startup through an effective public relations strategy.
August 14, 2019
Here are some of the most inspiring TED talks to help you brainstorm, plan and execute effective public relations campaigns.

Five TED Talks Public Relation Professionals Should Watch

Here are some of the most inspiring TED talks to help you brainstorm, plan and execute effective public relations campaigns.
July 23, 2019
Have the perfect pitch for your story, but there is no interest from the journalist? Discover how to avoid being ghosted by the media.

Ghosted By The Media? Secrets to Get a Journalist to Cover Your Story

How often is it that you spend several hours crafting the perfect pitch for your client's story, but there is no interest from the journalist? Discover how to avoid being ghosted by the media.
July 11, 2019
Startups in Southeast Asia and across the world face a unique set of communication challenges. Find out how public relation agencies help these startups in their quest for growth and revenue.

Role of PR Agencies in Delivering Value to Startups in Southeast Asia

Startups in Southeast Asia and across the world face a unique set of communication challenges. Find out how public relation agencies help startups in their quest for growth and revenue.
June 24, 2019
Understand the five trends that are defining the communications strategy for brands in 2019 and will set the stage for their business strategy for 2020.

Five Trends Shaping the Communications Strategy of Brands in 2019

Understand the five trends that are defining the communications strategy for brands in 2019 and will set the stage for their business strategy for 2020.
May 31, 2019
The financial industry needs to harness technology, foster innovation, partner with Fintech startups and transform itself while maintaining trust.

Public Relations as the Driving Force of Southeast Asia’s Fintech Revolution

How can the financial industry needs to harness technology, foster innovation, partner with Fintech startups and transform itself while maintaining trust?
May 30, 2019
Four Ways to Ensure Your Press Release Does Not Get Deleted from a Journalist’s Inbox

Four Ways to Ensure Your Press Release Does Not Get Deleted from a Journalist’s Inbox

Here are four ways communication professionals and marketing communications managers can make their press releases useful and relevant for media as well as for their target audience.