In The PRess

September 24, 2023
Explore the importance of ethical PR and authenticity in Southeast Asia. Learn how to adapt PR strategies to diverse cultures and handle accusations of inauthenticity effectively.

How to Wield a Fine-Tuned Brush for Credible Authenticity in Southeast Asia

Explore the importance of ethical PR and authenticity in Southeast Asia. Learn how to adapt PR strategies to diverse cultures and handle accusations of inauthenticity effectively.
September 15, 2023
In the bustling startup ecosystem of the Philippines, the decision to be a second mover is gaining prominence. Explore the transformative journey of startups in this dynamic region and how they strategically position themselves for growth.

Philippines’ Startup Ecosystem: The Strategic Advantage of Second Movers and Thriving Through Partnerships

Discover the strategic advantages of second movers and the role of partnerships in Philippines' thriving startup landscape.
August 25, 2023
Learn why even iconic brands must adapt, innovate, and establish personal connections with their audience, especially in digital-centric landscapes.

Barbie’s Singapore Odyssey: A Study in Millennial Indifference and Branding Strategies

Discover the intriguing reasons behind Singapore millennials' disinterest in Barbie. Find out how your brand can avoid similar pitfalls with expert PR and marketing advice.
December 4, 2021

PRecious Communications Announces Key Regional Appointments to Strengthen Expansion in Southeast Asia Across Brand Communications, Content and the Startup Ecosystem

  Key appointments in PRecious Communications’ Singapore-based regional office include Daniel Tan, Associate Director, PRecious Sparks; John Paul Palileo, Creative Director.; and Georg Ackermann, Content Lead.  […]
November 26, 2021

PRecious Bags Gold at the 3rd ASEAN PR Excellence Awards

PRecious Communications was recently distinguished at the 3rd ASEAN PR Excellence Awards as one of the best regional PR agencies that have demonstrated exemplary PR execution […]
September 27, 2021

Why Ethics Matter in PR

  In a video for PRCA Southeast Asia’s Ethics Month campaign, Lars Voedisch, our Managing Director and Founder, shared how ethics are a reflection of our […]
August 16, 2021

PRecious Communications Strengthens Integrated Capabilities, Drives Momentum With New Consumer Client Wins for PRecious Life Practice

Including partnerships with Guocoland Singapore, Nippon Paint, Pan Pacific Hotels and Resorts, Poh Heng Jewellery, Tiger Brokers, Traveloka, and Ziptrak SINGAPORE, 16 August, 2021 – PRecious […]
November 3, 2020
Many inadvertently kill their media exposure in its infancy, costing them dearly

Eight Common Mistakes Startups Make That Limit Their Media Exposure

Armed with a novel concept and exciting product, many startups seem well-poised to explode onto the media scene. However, many inadvertently kill their media exposure in […]
July 3, 2020
In an interview with Public Relations and Communications Association (PRCA) Southeast Asia, Lars Voedisch shares the impact the global pandemic has made on the company, the clients and the team.

PRCA SEA Interview: How PRecious Communications Managed the Impact of the Pandemic

In an interview with PRCA Southeast Asia, Lars Voedisch shares the impact the global pandemic has made on the company, the clients and the team.
March 20, 2020
Crisis communications lessons are all around us. Lars Voedisch highlights three crisis management tips that businesses can learn from the Singapore Government’s handling of Covid-19.

Key Crisis Communication Lessons to Learn from Singapore’s Handling of Covid-19

Crisis communications lessons are all around us. Lars Voedisch highlights three crisis management tips that businesses can learn from the Singapore Government’s handling of Covid-19.
February 24, 2020
Taking control of the communication process and swift measures to affirm trust will help to reduce business impact and improve confidence in the economy.

PRecious in The Business Times: Silver Bullets from the Budget

Lars Voedisch highlights that by taking control of the communication process and swift measures to affirm trust, the Singapore government will help to reduce business impact and improve confidence in the economy.
February 21, 2020
We live in an environment where it seems that urgent always beats important. Here's how businesses can increase operational efficiency.

Tips on Increasing Operational Efficiency When Businesses are Understaffed

We live in an environment where it seems that urgent always beats important. Here's how businesses can increase operational efficiency when they are understaffed.