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Elite team
at PRecious

Reimagine experiences and create products that win hearts, move markets, and shape a better future.

Lars Voedisch, a communications veteran with 20+ years of experience, globally recognized in brand reputation management. He founded PRecious Communications, a consultancy guiding startups, SMEs and industry leaders. A sought-after speaker, Lars shares his expertise on leadership and communications globally. Recognized for his accomplishments, Lars received the “Best Personal Brand Award” in 2017.

LEADERSHIP Australia, Malaysia, Singapore, Thailand, Vietnam

Lars Voedisch

Founder, Group CEO

A 30-year veteran with in-house and agency communications experience, Chip specialises in complex strategic advisory, financial transactions, crisis management, and litigation support. Having held senior roles at global consultancies, RHTLaw Taylor Wessing and SembCorp Industries, he now advises C-suite leaders and firms on navigating complex cross-border transactions, regulatory shifts, and high-stakes corporate issues.

Ng Chip Keng is the Senior Vice President for the Corporate & Financial practice at PRecious Communications.

Australia, Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam

Ng Chip Keng

Ng Chip Keng | Senior Vice President - Corporate & Financial Practice

With over 12 years of experience, Paolo has earned recognition of being the trusted advisor of leaders in diverse markets. An adept communicator, his expertise encompasses corporate branding, stakeholder management, and crisis management. At PRecious Communications, Paolo leads the Philippines market’s expansion as Regional Vice President & Country Lead (Philippines).

Philippines

Paolo Alba

Regional Vice President & Country Lead (Philippines)

Sunita Kanapathy is a communications veteran with over 25 years of experience, including key leadership roles at Ogilvy Malaysia. She has a strong track record leading integrated communications for multinational and regional brands, specializing in the financial services, healthcare, and travel sectors, and possesses a deep familiarity with Southeast Asian market dynamics.

Sunita Kanapathy, Regional Vice President of Corporate and Brands and Market Lead for Malaysia, PRecious Communications

INC, LIFE Malaysia

Sunita Kanapathy

Regional Vice President & Country Lead (Malaysia)

Radityo brings over 20 years of expertise in communications, specializing in media and public speaking training for high-profile executives. With a diverse background in television, radio, professional MC roles, and public relations, he has honed a unique skill set for empowering corporate spokespersons. His portfolio includes training top executives and government leaders, including echelon 1 and 2 officials

Indonesia

Radityo Prabowo

Country Lead Indonesia

Busakorn delivers strategic communication with 24+ years of experience. Proven track record collaborating with industry leaders (Dell, Google, HTC) and government entities (ETDA) across tech (Palo Alto Networks), energy (Trinasolar, ABB) and sustainability sectors. Extensive agency and brand experience (Schneider Electric, IBM) coupled with a journalism foundation ensures clear, impactful messaging.

Thailand

Busakorn Srisongkhroh (Tik)

Country Lead

A seasoned PR professional with 9+ years experience, Hien crafts winning campaigns across industries. She has worked with top brands like Abbott, AEON, Synology, and Emirates Airlines. Notably, Hien led Meta’s Vietnam communications for 4 years. Based in Vietnam, her local expertise and strong media connections guarantee results.

Vietnam

Pham Thanh Hien

Country Lead & Senior Manager

Hannah has 13 years of experience under her belt, with a specialisation in digital marketing. Over the course of her career, she has led award-winning, performance-driven campaigns across FMCG, pharma, lifestyle, and tech industries.

Hannah helps drive the expansion of PRecious Communications in the Philippines alongside Paolo, with a focus on bringing digital innovation into PR, developing campaigns that are both impactful and measurable.

Philippines

Hannah Kiwahko

Associate Country Lead (Philippines)