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The old comms playbook is broken. Learn the four non-negotiable shift that will drive real business value in 2026 and beyond.

Insights, Thought Leadership

The New Comms Imperative: How to Prove Real Business Value and Stop Chasing “Show Ponies”

Based on the Earned First podcast, this post outlines the essential four-point strategy for comms leaders to thrive in the post-AI, fragmented landscape.

November 24, 2025

PRecious Communications Appoints Joanna Ong as Regional Chief Operations Officer, and Sunita Kanapathy as Regional VP and Market Lead in Malaysia to Drive Strategic Growth

News

PRecious Bolsters Regional Leadership with Key Appointments: Joanna Ong Named First Regional COO and Sunita Kanapathy to Lead Malaysia

PRecious Communications strengthens its regional leadership team to accelerate growth in Asia Pacific. Joanna Ong joins as the agency's first Regional Chief Operations Officer, and Sunita Kanapathy expands her remit to become Regional VP and Market Lead for Malaysia.

November 17, 2025

In a crisis, silence can be your loudest failure. Learn essential crisis communication tactics to lead with empathy, clarity, and speed when it matters most.

Insights, Thought Leadership

Silence Is Not a Strategy: Why Every Brand Needs Crisis Readiness Before the Next Outage Hits

Is your brand prepared for the unexpected? Discover why crisis readiness is a non-negotiable strategy for maintaining trust and connectivity in today's always-on world.

October 21, 2025

PRecious Communications Philippines leadership team - Lars Voedisch, Paolo Alba, and Hannah Kiwahko celebrating three years of growth in the Philippines

News

PRecious Marks Three Years in the Philippines, Boosts Digital Capabilities with New Hire

Award-winning agency PRecious Communications marks 3 years in the Philippines with 2.5x YOY growth, and expanded digital capabilities.

October 3, 2025

Want your 2026 comms budget to deliver more than activity? Explore practical strategies for impact, reputation, and ROI in modern PR.

Insights, Thought Leadership

Unlock More Value From Your 2026 Comms Plan Starting With These Moves

Is your 2026 communications budget driving meaningful business outcomes? Get actionable tips to maximize impact and avoid common blind spots.

October 1, 2025