In a video for PRCA Southeast Asia’s Ethics Month campaign, Lars Voedisch, our Managing Director and Founder, shared how ethics are a reflection of our identities – as PR professionals, firms, and brands.
And this is why our PRecious communications experts take ethics very seriously. Given the immense power of communications in shaping society, we always take a look at the impact of every PR initiative on the greater community. Besides creativity, we ensure that morality and values are at the heart of each campaign we weave.
Interested to take the PR ethics conversation further? Get in touch with us! Our PRecious experts are always happy to share more about our work and enlighten more brands and organisations about the power of great PR.