Thought Leadership

July 23, 2019
Have the perfect pitch for your story, but there is no interest from the journalist? Discover how to avoid being ghosted by the media.

Ghosted By The Media? Secrets to Get a Journalist to Cover Your Story

How often is it that you spend several hours crafting the perfect pitch for your client's story, but there is no interest from the journalist? Discover how to avoid being ghosted by the media.
July 11, 2019
Startups in Southeast Asia and across the world face a unique set of communication challenges. Find out how public relation agencies help these startups in their quest for growth and revenue.

Role of PR Agencies in Delivering Value to Startups in Southeast Asia

Startups in Southeast Asia and across the world face a unique set of communication challenges. Find out how public relation agencies help startups in their quest for growth and revenue.
June 24, 2019
Understand the five trends that are defining the communications strategy for brands in 2019 and will set the stage for their business strategy for 2020.

Five Trends Shaping the Communications Strategy of Brands in 2019

Understand the five trends that are defining the communications strategy for brands in 2019 and will set the stage for their business strategy for 2020.
May 31, 2019
The financial industry needs to harness technology, foster innovation, partner with Fintech startups and transform itself while maintaining trust.

Public Relations as the Driving Force of Southeast Asia’s Fintech Revolution

How can the financial industry needs to harness technology, foster innovation, partner with Fintech startups and transform itself while maintaining trust?
May 30, 2019
Four Ways to Ensure Your Press Release Does Not Get Deleted from a Journalist’s Inbox

Four Ways to Ensure Your Press Release Does Not Get Deleted from a Journalist’s Inbox

Here are four ways communication professionals and marketing communications managers can make their press releases useful and relevant for media as well as for their target audience.
May 21, 2019
A growing middle class, high smartphone penetration, young population, and disposable income make Southeast Asia an attractive destination for European companies. Discover the strategies and best practices that will enable your business not just to survive, but thrive, in Southeast Asia's flourishing startup ecosystem.

Best Practices for Startups to Enter Southeast Asia Marketplaces

Discover the strategies and best practices that will enable international businesses not just to survive, but thrive, in Southeast Asia’s flourishing startup ecosystem.
January 28, 2019
Impactful PR and Communications Strategies for Chinese New Year

Everything You Wanted to Know About PR and Communications Strategy for Chinese New Year

Enhance your reputation, build loyalty and boost sales with an impactful and effective PR and communications strategy for Chinese New Year.
January 25, 2019
Future of Education Technology - PRecious at Bizcom Indonesia

Insights on the Future of Education Technology at Bizcom Indonesia

Lars Voedisch highlights the role of marketing in developing the edutech industry in Indonesia and how startups can enable the reach of high-quality education to the masses.
January 18, 2019
Riding the Next Wave of PR and Social Media Trends in 2019

Riding the Next Wave of PR and Social Media Trends in 2019

The PR and social media landscape is changing at an unprecedented scale. Lars Voedisch provides hands-on advice and real-world use cases on how brands can keep up to date with new PR and social media trends.
January 11, 2019
The Current State and Future Outlook of Startups in Indonesia - Research by PRecious Communications and BOI

The Current State and Future Outlook of Startups in Indonesia – A PRecious Communications and BOI Joint Research

PRecious Communications and BOI Research surveyed 23 startups in Indonesia to identify potential pitfalls they are likely to face, and the actions required to overcome these challenges.
January 11, 2019
Fearless Forecasts 2019 - How PR Will Evolve to Remain Relevant in 2019

How Public Relations Will Evolve and Remain Relevant in 2019

PORTFOLIO Magazine compiled a list of 98 predictions from thought leaders in their respective industries on major trends that will shape 2019. In his feature, Lars shares his insights and predictions on the public relations industry.
January 4, 2019
Blockchain & Cryptocurrency in the Age of Scams and Weariness

Blockchain & Cryptocurrency in the Age of Scams and Weariness

Lars shares his valuable insights on the hype, excitement, and the now-increasing weariness around blockchain and ICOs since the (blockchain) technology was increasingly recognised in 2014. This feature was first published in Fractal Launchpad GmbH’s Around the Block magazine.