In The PRess
February 15, 2020
Governments and businesses should be prepared with a solid crisis communications plan. Responses need to show transparency and should humanize the brand.
February 14, 2020
In the face of Covid-19, customers have the right to go on with their lives. Brands need to acknowledge the situation but not stop with their business strategies.
January 17, 2020
Storytelling is a great way to make your business stand out. Here are six tips for brands to keep the audience engaged and help people to connect authentically.
December 17, 2019
Lars highlights that we are at the brink of the Southeast ASEAN decade. "We want to become more daring and encourage our staff and clients to become more bold, having a point of view and stand out by conviction."
December 12, 2019
Telum chats with PRecious Communications’ HR Director Sangeeta Sakhrani about recruiting for the communications industry and what it takes to impress her.
December 9, 2019
Lars highlights how the growth of South-east Asia is a significant development of the past decade, and that we are only at the beginning.
November 28, 2019
Lars Voedisch highlights that simply apologising will not be enough and the organising body needs to immediately take some form of corrective action and ensure such problems do not appear again.
November 25, 2019
In light of 2019's National Giving Week, Lars highlights how practising charity and philanthropy must not take a back seat in times of economic uncertainty.
November 7, 2019
Qatar Airways CEO Akbar Al Baker claimed that Jewel's design was copied. Lars highlights that by not providing any further attack surface, CAG takes the wind out of the whole debate.
October 21, 2019
Read Lars Voedisch's Comment on whether businesses should take a stand on socio-political matters and to what extent should they speak out on important social issues.
October 11, 2019
Lars Voedisch highlights that those who did not know about the McDonald’s loungewear collection promo will definitely hear of it now as more people are talking about it.
September 25, 2019
Since fake advertisements mar the reputation of a brand, it is best to adopt a strategy that ensures effective communication with its consumers.
