November 26, 2021

PRecious Bags Gold at the 3rd ASEAN PR Excellence Awards

PRecious Communications was recently distinguished at the 3rd ASEAN PR Excellence Awards as one of the best regional PR agencies that have demonstrated exemplary PR execution […]
November 17, 2021

Common PR Mistakes Companies Make

When done strategically, PR can serve as a competitive advantage that can help bolster engagement and convert leads to customers without breaking the bank. Unfortunately, a […]
November 16, 2021

Malaysia Is Back in Business – Here’s What Brands Should Consider in Their Comms

Singapore has just announced that it will open a vaccinated travel line (VTL) with Malaysia at the end of November, as a first step on the […]
November 15, 2021

Recent PRecious Wins for Our PRecious Life Team

Brand communications may be pretty fast-paced, but our PRecious Life colleagues thrive on the thrill of conceptualising creative campaigns and seeing them come to life. In […]
November 9, 2021

Views From the Mills: One Non-PR Skill That Has Helped Me in My PRecious Journey

Being a successful PR practitioner entails more than just good writing chops and the gift of gab. In fact, a number of successful PR practitioners didn’t […]
October 13, 2021

Communications in the Age of the Unicorns

Southeast Asia’s internet and app economy has been on a tear. Its unicorns and super apps continue to disrupt and redefine value chains across markets. The […]
October 13, 2021

Getting Q4 Right: Preparing for the Year-end Shopping Season

The last quarter of the year is essentially a paean to consumerism, with at least one shopping event every month. We’ve kickstarted the season with 10.10, […]
October 12, 2021

Views From the Mills: Proudest Achievement at PRecious

Communications is one of the most dynamic career options out there. It can be challenging at times, but it is also a very fulfilling career choice. […]
September 27, 2021

Why Ethics Matter in PR

  In a video for PRCA Southeast Asia’s Ethics Month campaign, Lars Voedisch, our Managing Director and Founder, shared how ethics are a reflection of our […]
September 14, 2021

Views From the Top: Moving From Brand Awareness to Conversion

Getting noticed is a crucial step for new brands looking to penetrate a market. And the right communications strategy can help drive brand awareness for brands. […]
September 14, 2021

Views From the Mills: Reflections on Office Life

COVID-19 is now endemic. We’re at a stage where we’re seeing the gradual reopening of offices and borders in markets across Southeast Asia, along with increasing […]
August 31, 2021

Bagaimana Praktisi Komunikasi Mengatasi WFH Fatigue Selama Pandemi

Sejak virus COVID-19 melanda lebih dari 1 tahun yang lalu, masyarakat Indonesia masih harus terus beradaptasi dengan kondisi pandemi. Rangkaian pelaksanaan vaksinasi yang sudah dilakukan sepanjang […]